RCAAP Repository

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This Videography deals with the motion picture Brainstom (2001), by Laís Bodansky and Luiz Bolognesi. The movie can also be used to evaluate the possible developments allowed by cinema, oncethey give us the chance to understand the process of creating a movie.

Ruth Ribas Itacarambi proposes pedagogic projects to be developed in classroom with elementary, middle leveland higher education students, by using this issue’s article.

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O texto trata da educação – a partir do capítulo O caso do pintor daltônico, publicado no livro Um antropólogo em Marte, do neurologista Oliver Sacks – como um fenômeno amplo e complexo, ao mesmo tempo institucional e não institucional, formal e não formal, que se processa durante toda a vida e que nos faz cada vez mais flexíveis e humanos, capazes de desenvolvermos formas peculiares de enxergarmos o mundo, nele nos colocarmos e com ele nos relacionarmos. A comunicação nos oferece recursos para atuarmos nesse processo.

What is the participation of intellectuals and institutions in the study of the political economy of communication? Based on his own academic trajectory, the author designs evident theoreticalcontributions, focusing on historical Marxist approaches, to best understand the trends in this interdiscipline of the communicationscience.

To analyze the construction of orality in culture circus, especially in the processes of socialization and identification is the goal of this article, which is based on the collection of Archive Miroel Silveiraand the depositions of the circus artists.

This article analyzes the argumentative discourse developed by the Basis Educational Movement (MEB) throughout the classes broadcasted by Natal Rural Education Radio. It reveals the argumentative techniques in the discursive production of theclasses, identifying the defended ideological positions, the formats in the radio, and the dialogical characteristic of that interaction.The distance education throughout the Rural broadcasting promoted a dialogue with the students, motivating the youths’ and the adults’ persuasion, regarding to the action to transform the reality, according to the social justice desires of the popular class.

Surgidos em meados de 1990, os street papers constituem uma nova tendência na comunicação social, capaz de promover ainteração como também trocas de experiências entre os atores envolvidos no processo de sua elaboração. Apesar da comprovadaeficácia dos jornais de rua, não existe ações ou recursos governamentais voltados para o fomento destes veículos de comunicação.

Based on the stories of the Rede Globo 8 o’clock telenovelas, from 2000 to 2008, this article aims to reflect on the love and/or sexual relationships in actuality – vehicled by feuilletons and which echo in reality. These love and sexual relationships are presented under the most different shapes and contexts. Would this diversity of relationships be characteristic of the contemporary society, of the liquid modernity? Do we live the confluent love based on personal interests? Do the individual, in the beginning of the XXIst century, in reality want to have wings and fix roots? Which is the place of telenovela in the building of social imaginary on what is to be a man and a woman? Does it create or reproduce? Which is the impact of narratives in the education of new generations? What has school to do with it?

The author brings some results of part of a research running up in Faculdade de Comunicação of Universidade de Lima. They can be utile to understand the abysm between what happens inside andoutside school in the aspect of learning and technology processes. It is a fact that the youngs’ experiences, their interests and motivations around Internet and social networks are based on communication and entertainment.

This article argues that the Public and Communitarian Communication are key instruments of participatory democracy,here defined as joint management of the state together with organized civil society. In Brazil, the concept was applied through the Participartory Budgeting, by the Workers Party government of Porto Alegre City (RS).

Amparada a um estudo histórico sobre as feiras livres, a autora propõe um projeto de intervenção para o Sindicato doComércio Varejista dos Feirantes do Estado de São Paulo. Nele, enumeram-se, entre outras ações, propostas para sistematizar o armazenamento e a recuperação de informações e dados institucionais sobre as feiras livres, os feirantes e a instituição. O estudo contempla também orientações para a edição de livros e a promoção de exposições, palestras e treinamentos, tendo em vista a preparação dos atuais e novos feirantes para as novas projeções dos novos públicos da metrópole. Utilizou-se da metodologia qualitativa, baseada em estudos etnográfi cos.

The educommunicator Fernando Rossetti, co-founder of projects with the Cidade Escola Aprendiz [City School Apprentice] and Rede CEP [CEP Network], in Sao Paulo, talks on the increase of interest on Educommunication by public and private sectors. He comments the way, sometimes contradictory, by which school itself dealswith the area, as well the effects of the rise in the number of educommunication initiatives on youngs and educational andsocial private investments sectors.

In this work, we show, without subordination ties, communication and consumption as aspects that constitute and are constituted by culture. For that, we bring to reflection some chapters of the telenovela Passione, calling attention to the character Clotilde Iolanda Souza e Silva (Clô), to show the role of consumptionin present days as the key to interpret the contemporary society.

The obstinacy of the Brazilian artist Francisco Brennand made it possible to raise, in 1971, the Oficina [Workshop] Brennand on the ruins of a brickyard. In this testimonial, he tells us how transformed that in a unique place in the world. The workshop is constituted by a monumental architectonic set of great originality, in constant process of mutation, where the opus is associated to architecture to give shape to an abyssal,  Dionysian,  subterraneous, obscure, sexual and religious universe. The presence of Brennand in a continuous creation work gives the workshop an unused characteristic, identifying it as an institution intrinsically alive and with a dynamics that makes the routes ofarchitecture and opus unpredictable, in last 40 years.

The article is the result of the monograph #Eadsunday: E-Learning in Discussion on Sundays - a case study of a successful experience on Twitter, performed as the final work requirement of the course Communication, Education and Language of the Programa de Pós- Graduação de Ciências da Comunicação (PPGCOM) by Universidade de São Paulo (USP), given by Professor Adilson Citelli. His focus educomunicativo is part of the assimilation of this tool by educators, identifying their technological and demographic profile at the same time, comparing this with that language that are used in the form of distance education. The research result was presented at the Conference on Computers in Education Online <http://www.coied.com> between 07 and 19 February 2011, in an e-poster

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This issue’s Videograghy brings the motion picture Eu e Meu Guarda-chuva [Me and my umbrella] (2010) by Toni Vanzolini,based on the homonymous work by Branco Mello, Hugo Possolo and Ciro Pessoa. Statements and questions brought by the picture are an excellent exercise to classroom, once that cinema is a media that invites and favors imagination and the construction of sensibilities.