RCAAP Repository

A citação dos salmos em Poema dos Poemas, de Cecília Meireles

Universidade Presbiteriana Mackenzie

Year

2016

Creators

Fonteles, Maria das Graças Sá Roriz

Paris: sempre um mito ou talvez...

Fundo Mackenzie de Pesquisa

Year

2020

Creators

Rosa, Dafne Di Sevo

A estratégia de precificação utilizada no canal de atacado de uma rede supermercadista

This study aimed to identify the pricing model in the wholesale channel of a supermarket company because of the variables that make up the marketing mix, the price is that most affects competitiveness, sales volume, margins and profitability of companies. The retail industry is very competitive and demanding, the search for supermarket chains to offer the best products at a fair price and get a desirable profit margin represents a major challenge. The wholesale format appears as a selling opportunity in the self-service system that operates with a wide variety of products and stores for customers to carry their purchases at the lowest price and in large quantities, even with the wholesale distributor that works with sales teams running door to door deliveries. With a qualitative approach, this exploratory study were interviewed managers of commercial department in the categories of drinks and commodities, as these categories are generating higher sales and profit, therefore, essential for the business. The survey results show that there is a certain pricing model for the company but for the categories studied, managers believe that the Brazilian market does not meet these expectations due to the level of speculation prices, especially for customers who shop large volumes, so to achieve the result of certain profit, managers must negotiate high volumes to make the investment needed to achieve your goals.

Year

2016

Creators

Santos, Magno Diógenes Nascimento

Estratégias autocompositivas de solução de conflitos interpessoais esboço para uma abordagem interdisciplinar: a experiência do poder judiciário paulista e a advocacia

This work looks for solutions for the Judiciary Court working performance. The analyze of its contentious and adversative system will verify the difficulties in the service rendered to society that must be more efficient, explores the possibility of a paradigmatic change in conflictive human interactions, trying to aggregate interdisciplinary instrumental, suggesting management and solutions to structured conflicts that will become access to justice, not only using the conventional Judiciary Court structure but also using preventive adequate strategies and techniques to solve interpersonal conflicts, stimulating solutions and interpersonal agreements as an instrument of democracy and civil rights. We propose the use and practice of abilities and interdisciplinary comprehension as a tool for the ethic sense of professionalism and the understanding of the juridical phenomenon.

Year

2016

Creators

Haber, Jairo

Faces do feminismo no Islam: relatório de realização de um livro reportagem sobre mulheres muçulmanas feministas

Este trabalho teve como objetivo apresentar o feminismo dentro do Islam no Brasil segundo muçulmanas feministas. Compreendê-lo dentro da religião se faz necessário para entender a luta dessas mulheres, quebrar estereótipos e romper com o pensamento que liga, constantemente, o Islam com terrorismo, violência e submissão feminina. Os procedimentos metodológicos consistiram na realização de entrevistas com cinco professantes brasileiras da fé islâmica e o Sheik Mohamad Bukai para compreender por meio de suas respectivas vivências o feminismo dentro desse universo. Além disso, obras de Fatima Mernissi, Nawal El Saadawi foram lidas para a compreensão do tema. Já para definição de abordagem e estilo, os livros de Edvaldo Pereira Lima e Andréia Terzariol serviram como base. Assim, foi visto que apesar da palavra feminismo ter sido criada na França, o movimento já existia muito antes na parte oriental do globo e nesse hemisfério tinha suas razões e lutas particulares. A sociedade e a cultura patriarcal ao decorrer do tempo foram quem retiraram direitos e impuseram limites aos corpos femininos, não a religião. Desde o início, o Islam estabeleceu direitos para ambos os gêneros e os colocou em posição igualitária. O feminismo se estende além da ótica ocidental e deve ser assimilado como a busca de direito de todas as mulheres e levar em consideração o que cada uma particularmente julga como liberdade. A divulgação e publicação de tal assunto é essencial para que o jornalismo cumpra seu papel a serviço da esfera pública.

Year

2022

Creators

Pereira, Isabel Marinho

Possibilidades e limitações da participação privada no transporte ferroviário no Brasil

This paper has objective to show the possibility and limitations to private participation in the brazilian railroad. To do its make a literature review that, iniciality, show the mains problems in the Brazil railroad and present the fault of public resourses invest in infraestrucuture, inclusive the railroad. Once to show the limitations to public invest in the roadrail sector, the job show us the differ modals possible to incorporate the private participation in the sector. After that, this job show the model that was adopted in the Brasil, after the desestatization process sector ́s, in the middle of 90`s years, during Fernando Henrique Cardoso government, included the Federal Roadrail and after FEPASA S.A. The job, its debrief over the regulatory market adopted and the obted avances. It show, again, shortcut that identificate and the direction that it for Lula ́s and Dilma ́s government, when it was created the new regulatory market to railroads concessionaries atuation, then the creation the earth transport nacional agency(ANTT) and new stadual agency, the Valec. Assessment the obted results and with this responsibilities for a policies reversion to the sector, during the Temer ́s government,who basically restart the original model of 90 ́s years. That job shows that have important advances in terms of roadrail production, accident reduction and media velocity. However, the roadrail a little advance in the period. The mainly obstacles found it was institucional character , involve differ government spheres, juridic insecurity and difficult to environment licency obtation

Year

2021

Creators

Kadoma, Armando Hiroshi

Gentrificação e patrimônio em uma só língua: o caso do Bexiga

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior

Year

2021

Creators

Oliveira, Sara Frausto Belém de

Acordos de cooperação e inovação: um estudo de micro, pequena e média empresas em arranjo produtivo local (APL)

Conselho Nacional de Desenvolvimento Científico e Tecnológico

Year

2017

Creators

Gomes, José Gilson de Lucena

Lygia Clark : uma experiência de arte na vida de jovens cegos

Fundo Mackenzie de Pesquisa

Year

2016

Creators

Nogueira, Ana Carmen Franco

Reciclagem de policarbonato por meio da composição de blendas de ABS/PC

This study proposes the production and characterization of blends of ABS/PC through reuse of discarded PC in the automotive panel production process. The developed alloy ratios are (ABS/PC) 30/70, 50/50 and 70/30, in addition to the neat materials. For comparative purposes the mixtures were developed for both materials recycled PC (PCr) and neat PC (PCn). The blends were processed in a twin screw extruder under controled heating temperature.

Year

2016

Creators

Bergamini, Paula Aparecida

Ensaios sobre câmbio e competitividade

This work is composed of three essays dealing with the themes of exchange rate and competitiveness for the Brazilian, North American and European economy. The first part aims to verify empirically the validity of the theory of purchasing power parity and the Balassa-Samuelson effect for the Brazilian and North American economy, from 1948 to 2016. The second part seeks to analyze the relationship between exchange rate and wages for the brazilian economy in the post-trade liberalization period, from 1999 and 2015. The third part analyzes the influence of intellectual capital and its components on the national wealth of European Union countries. Thus, theories about the topics are presented an, econometric techniques of time series and analysis panel data has been used to analyze the data collected. The results of the first essay showed that there is no causal relationship between PPP and the Balassa-Samuelson effect, in addition the tests revealed a long-term causality between the variables. The results of the second part did not show evidence of cointegration between the exchange rate and wages, suggesting that, in the period analyzed, it is not possible to conclude that there is any relationship between the exchange rate and wages for the Brazilian economy. However, Granger's causality tests suggest that over time wages cause changes in the exchange rate. The results of the third research fail to find evidence of the influence of structural capital on national wealth, on the other hand, relational capital was positive and significant in all estimated models. Finally, despite finding evidence of a positive moderating effect between innovation and sophistication in the relationship between human capital and national wealth, it is not possible to validate that there is a moderating effect on the relationship between intellectual capital and national wealth.

Year

2018

Creators

Siessere, Arthur Tornatore

O efeito da convergência brasileira às IFRS no gerenciamento de resultados das empresas abertas brasileiras não financeiras

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior

Year

2016

Creators

Grecco, Marta Cristina Pelucio

Manejo de problemas de comportamento de crianças com transtorno do espectro autista: estudo piloto baseado em um programa de psicoeducação comportamental

Autism Spectrum Disorder (ASD) is one of the conditions that causes most damage to a child’s neurodevelopment. When caregivers are not provided with strategies of intervention/amelioration/prevention of behavior problems, the task of taking care becomes an overload. The general objective of this study was to verify empirical evidences of the efficiency of a psychoeducational program for parents to manage behavioral difficulties of children with ASD. The sample was composed of 8 boys with ASD, aged from 5 to 11 years (mean 8 years; standard deviation 1,93), and their respective caretakers, aged from 22 to 63 years old (mean 38,4; standard deviation 15, 95). The parents data collection instruments were: a) Form to assess demographic and socioeconomic data; b) Adult Self-Report for Ages 18-59 and Older Adult Self-Report for Ages 60 and Above (ASR/18-59 and OASR/60-90+); c) Parental Style Inventory (PSI); d) World Health Organization Quality of Life WHOQOL-bref; e) Questionnaire on the main difficulties parents/caretakers have; f) Checklist for control of program orientations; g) Questionnaire on caretakers satisfaction with the program; h) Diary record monitoring; i) Psychoeducational program for parents, which had the objective of orienting parents on the characteristics of the disorder, educating them on the use of strategies to manage behavior problems and informing on empirically tested behavior intervention strategies. Data collection instruments of children behavior were a) Child Behavior Checklist for Ages 1½-5 and for Ages 6-18 (CBCL/1½5 and CBCL/6-18); b) Behavior Problems Inventory (BPI-01); c) Aberrant Behavior Checklist (ABC); d) Questionnaire on use of mental health services. The program consisted of eight meetings, held once a week, with duration of 3 hours each (total 24 hours). Participants were assessed before, during and after the intervention. The main results indicate high adherence and satisfaction with the program, as well as a positive assessment of the possibility of employing in their routine the orientations received in the program. Positive empiric evidences were found in the behavioral and mental health patterns of the children and caregivers, as well as in their quality of life.

Year

2017

Creators

Silva, Naiara Adorna da

A imagem do impossível: análise de um fenômeno religioso em Cássia - MG

Fundo Mackenzie de Pesquisa

Year

2016

Creators

Navarro, André Renato de Barros

Brutalismo em Fortaleza: reconhecimento da arquitetura Institucional e sua expressăo

Coordenação de Aperfeiçoamento de Pessoal de Nível Superior

Year

2016

Creators

Boaventura Filho, Pedro Araújo

Ordenação com autômatos celulares unidimensionais

Cellular automata are discrete complex systems and also fully distributed computational systems, with arbitrarily simple local processing. One of computations that can be made with cellular automata is sorting of numerical sequences. Sorting is a quite relevant topic and widely used in computing, as one of its fundamental processes. This research aimed at the development of sorting algorithms based on one-dimensional cellular automata. Two new versions with range 1 and 3 have been proposed, inspired by the characteristics of existing studies in the literature. In the analysis carried out, the proposed cellular automata have advantages over the approaches that originated them.

Year

2016

Creators

Carvalho, Carlos Eduardo Profeta de