Repositório RCAAP

What does cinema of poetry means and in which aspects it differentiates from the cinema of prose? In which waysdoes the Luiz Fernando Carvalho’s movie, Lavoura arcaica (2001), configurates itself as a cinema of poetry? We believe thatwith this profound study, we have found an answer that, certainly, doesn’t silence some questions, but gives us enough supportto venture ourselves in the pursuit of more constructions of meanings about the cinema of poetry

Among cell phone equipment, computer, internet and MP4, digital culture seems realign the idea of body, especially in the current context of education. So we must rethink the emerging situations of contemporary challenges. This paper introduces a conceptual and critical thinking, taking some strategic sociocultural aspects of communication that absorb this interdisciplinary context in the teaching- -learning environment. Image, experience and subjectivity list itself as discursive categories, which are included so diluted over the proposal. Thus, contemporary studies serve critically as the base for the theory-methodology approach, trying to see how the processes occur to update the language and innovation in the classroom everyday.

This article show the photography like a signification object on the apprenticement-teaching process, debated like a inquire material, from investigation and the art education, when introduced on determinate of Contemporary Art concepts: the sculpture-photo. Pretend demonstrate that the photography sign be an eventual instructive recourse on the teaching practice and the apprenticement. That the application of sculpture-photo concepts, your readings and definitions, when consent knowledge  constructions and interrelationships with others Visual Arts interfaces going a conception from a new reality in a image photography interpretation and elaboration, transfiguratedthe analysis and lecture about a not-verbal sign in pedagogic propositions.

This paper proposes new approaches to the comprehension of the relationship between technology and education in the context of social intervention inside the emerging field ofEducommunication. Its goal is to identify authors who can provide input to understand the nature of mediations that involve technologies, which are seen as constitutive elements of the information society, where the educomunicative act operates. The authors Umberto Galimberti, Javier Echeverría and Jesús Martín-Barbero allow us to understand how, from the theory of action, the educomunicative subject can fit in the third environment. According to this interpretation, an opened, communicative, democratic and participatory ecosystem isbuilt, overcoming the functional and operational perspective in which the technologies have been introduced, sold and largelyimplemented by educational systems.

This article presents the results of Photography Workshops for Children between 4 and 12 years performed in Seville (Spain) through sessions with the aim of developing early age, the ability to understand and produce photographic images recognizing them a privileged means of artistic expression, communication and information. Experience has shown that children are able to internalize basic concepts such as planes, angles, perspective,and composition sequences. They also develop their ability to perform framing, selecting motifs, watch the lighting etc. Thephotography proved to be also a powerful tool for approximation of children to various cultural events.

The Press Observatory conducts, in the Internet, since 1996, the criticism of the Brazilian media, promoting the dialogue with and among readers with the intention of enhance the analyticalsense of the public. This study intended to analyze how this online media help foster mediation between the press and their readers, and the organic and the tools used by the vehicle allow the participation and enhancement of critical audience. The language of the site was also the subject of this research to include the journalism practiced by the new media environment as well as to narrow the debate with younger people.

The communication specialist André Barbosa Filho, special adviser at the Republic Presidency Civil Office on matters related to the communication public policy, comments the implementationimpact, in Brazil, of new technologies linked to broadband and digital television systems besides commenting the publicpolicies priorities related to the social and technological changes brought by these innovations.

The critique, through the Skol beer advertising, with the film Argentinos do samba, discuss the theme of identity construction, specifically the national identity, relating the discussion about advertising, with the process of consumption. It is demonstrated how the consumption is essential to the production process, engine of the society dynamic. The advertising, inserted in media culture, gives speed to the process of consumption, which means, the good is produced and the advertising’s role is to publicize it to be consumed, associating its functionality (use value) to its symbolic values (exchange value). And so, the advertisingmakes possible, by images and discourses, the circulation of identity behaviors, associated with lifestyles.

Sales record-breaking at children an adolescent’s Brazilian literature, the writer Pedro Bandeira talks about his creative process and his career evolution, entirely dedicated to child and adolescent public. He also comments the Brazilian readers profile, the educational scenery shortages for children and young peopleand discusses the stimuli they receive, or shall receive, throughout life, to become adult readers.

This article analyzes the interactivity in a virtual learning environment as a way to provide students the participationin the construction of knowledge that is developed in distance. From a conceptual discussion of the term, it questions the place of interactivity in education that understands the process of learning as pedagogical mediation. Finally, it comes to check how is the involvement of students in a discipline in distance, taking the case of the Laboratory Management I class, offered by the University of the Sinos Valley – Unisinos, in 2008.

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Situated in the historical area of Rio de Janeiro, in one of the city’s most important architectural complexes, the National Historical Museum, an integrant of the Brazilian Institute of Museums, is the guardian of the largest collection of culturalheritage of the Brazilian Ministry of Culture. With more than 277. 500 items, among which the largest numismatics’ collection of Latin America, sculptures, iconographic and manuscripts documents, paintings, rare masterworks , civilian and military garments, gunnery, ancient historical vehicles, toysand other significant objects from native Brazilian and African cultures. Host to the first Museology school in Brazil – nowadayslocated at UNIRIO – the museum develops intense research and editorial activities, offers international seminars, courses,training programs for teachers and guided tours to the long duration and temporary exhibitions for elementary and secondgrade students. It also has special projects aiming to enhance the democratic access of all of the various strata of Brazilian society.

In this section of Videography, we propose a study on two audiovisual productions. We have verified that some literary works, when adapted to cinema or television, are accepted by all kinds ofaudience, including teachers and students, regardless the region or social class they are from. It was in this perspective, that wechose the motion pictures Mutum (2007), by Sandra Kogut, inspired by Miguilim, from the novel Campo Geral by JoãoGuimarães Rosa (1956), and the miniseries Auto da Compadecida (1999), by Guel Arraes, conceived from the theater play by Ariano Suassuna (1955).

Ruth Ribas Itacarambi proposes pedagogic projects to be developed in classroom with elementary, middle level and higher education students, by using this issue’s articles.

It has just been installed in Brazil a new pedagogical proposal for undergraduate education, with two training centers, one at the University of São Paulo and another at the Federal University of Campina Grande, inaugurating, respectively,a major and a bachelor’s degree in Educommunication. The new programs have come in a moment in which the National Council of Education published the new National Curriculum Guidelinesfor Elementary School, opening a huge field of work for new professionals, in authorizing the school to share the taskof educating and caring with specialists from other areas, including those which regard to the relationships betweenmedia and education. This issue of the journal celebrates such events and offers a series of articles involving concepts suchas communicative production, art, ethics, reception, consumption, education and censorship, a collaboration to understand the phenomenon of communication in itsrelationship with educational practices.

Propomos um dispositivo analítico de leituras de divulgação científica. Levantamos algumas características do discurso jornalístico, com base nos critérios de noticiabilidade, bem como algumas especificidades do jornalismo científico para a construção de um dispositivo analítico para leitura de textos de divulgação científica sobre física, nas revistas Ciência Hoje e Pesquisa Fapesp. Esse dispositivo foi colocado a funcionar em uma atividade de leitura com estudantes do curso de licenciatura em física. A análise de respostas a um questionário e de falas gravadas dos estudantes indicou alguns de seus gestos de interpretação com características do discurso jornalístico, o que contribuiu para justificar a construção do dispositivo.

The teaching of ethics in journalism is rarely studied and discussed in Brazil. This scenario is not unique to journalism. In this work, professors of ethics provide important information about how to teach ethics in journalism courses in the country. We use a sample of one hundred more traditional courses and teachers respondedto a questionnaire about teaching practices, methodologies and technologies used. The results suggest that, although ubiquitous,the teaching of journalistic ethics has yet to consolidate content and approaches. The data also point to efforts to boost teachers’ classes.

This paper brings an analysis on the prior censorship process of the theater play The Well (O poço, 1950), by Helena Silveira, whose documents are filed in the Miroel Silveira Archives of ECA-USP. Going from the opposition between the aesthetical and political characteristics of the play, we can interpret the prohibition of The Well and of other works that criticallyintroduce and discuss the social reality aspects and facts. On one hand, the documents show us trends of a time and the status quo strength to what was innovative, transformative, provocative, unknown and unused by the half of the XXth century, under the influence of what was happening in the world. Censors were in search of those signals of subversion, of the ideology against the establishment, even if the artistic class in general was ready to resist. On the other hand, the proceedingsshow us exchanges and influences among media, languages, authors and artists, introducing new imbrications that are not always recognized.

Contemporary society, often called consumer society, is characterized by constant and permanent transformations,accelerated by technology’s advancement. The relationship among communication/reception/consumption, characteristic ofour era, manifests itself in society as a whole. We considered that the symbolic and material aspects of the product are intrinsically connected: every product has a significance that is socially attributed and a concrete side – the object per se stante does not have a value while it is not utilized by society.

Esse texto apresenta a trajetória do Grupo Eldorado, de São Paulo, que chegou a ser composto de duas emissoras de rádio (AM e FM), um estúdio, uma gravadora, uma editora musical e uma distribuidora de discos. Sua ênfase, no entanto, será nas atividades do estúdio, criado em 1971, e da gravadora, criadaem 1977.